Notes for Innovation

Effort-impact

A European consultancy at the intersection of innovation policy, sustainability, and EU funding strategy.

EIC Accelerator Sustainability & ESG Strategic Advisory

Areas of Expertise

What NFI Knows.
What NFI Does.

Three focused areas. Each built on real knowledge — scientific, institutional, and strategic. Not generalist consulting. Specific expertise applied to specific European challenges.

01
EU Funding
EIC Accelerator Strategy

Deep knowledge of the EIC Accelerator programme — evaluation criteria, narrative construction, business plan structure, and interview preparation. NFI understands what European evaluators reward and what they reject.

Application narrative and business plan writing
DNSH sustainability alignment (required for all EIC applications)
Financial model and impact projections
EIC interview preparation and pitch alignment
Horizon Europe funding landscape and eligibility
02
Sustainability & ESG
Science-Backed ESG Strategy

ESG consulting built on a PhD in Water and Sustainable Development — not a business framework checklist. NFI brings academic rigour to sustainability strategy, CSRD compliance, and EU green taxonomy alignment.

CSRD reporting framework design for European SMEs
DNSH (Do No Significant Harm) analysis for EU grants
Water and resource efficiency strategy
Circular economy models and ESG gap analysis
Sustainability narrative for investors and institutions
03
Innovation Strategy
Strategic Advisory for Innovation Leaders

Cross-disciplinary strategic thinking applied to European innovation challenges. NFI helps executives and founders navigate complexity, define their innovation positioning, and build roadmaps that connect vision to execution.

Innovation positioning and competitive differentiation
European policy landscape and regulatory intelligence
Go-to-market strategy for deep tech ventures
Investor readiness and narrative development
Retained strategic counsel for long-term engagements

The People

Principal & Network

NFI is led by one principal consultant. Each client engagement draws on a focused network of specialists — activated based on what the project actually needs, not to fill a slide.

Dr. Saleh Alda — Founder, Notes for Innovation
Principal Consultant
Dr. Saleh Alda
Founder — Notes for Innovation LLC
PhD · Sustainability MBA MSc · Nanotechnology BSc · Engineering

Leads all NFI engagements. Combines scientific depth in sustainability with business strategy and direct EU funding experience — working at the intersection of EIC Accelerator policy, ESG compliance, and European innovation strategy. Based in Barcelona, operating across Europe.

Specialist Network
Ekaterine Chartolani
Ekaterine Chartolani
Culture & Brand Strategy
PhD · MBA · Law
Brand and culture strategy — positioning organisational identity for institutional and investor audiences.
Nanuka Otari
Nanuka Otari
Project Management
Journalism · Product Development
Project delivery — managing timelines, milestones, and client coordination from kickoff through to submission.
Diana Gelovani
Diana Gelovani
Business Development
15+ Years TV Production
Partnerships and new business — identifying opportunities and building the client relationships that grow NFI's reach.
Sebastian Lamri
Sebastian Lamri
Marketing & Growth
Marketing Consultant
Market growth strategy — building brand presence and scalable channels for clients post-funding or post-advisory.
Institutional Partner
Inspiralia · EIC Accelerator Delivery Partner

NFI collaborates with Inspiralia on EIC Accelerator engagements — one of Europe's most established innovation funding consultancies, active across Spain and Southern Europe.

Work With NFI

Ready to Start
a Conversation?

Whether you are preparing an EIC application, navigating ESG compliance, or looking for a strategic partner — the first step is a 30-minute discovery call. Free, no obligation.

30 minutes  ·  Free  ·  No commitment

THE STRATEGY MAN

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